Professional Diplomas

Professional Diploma for Teaching German as a Foreign Language Training of Teachers (TOT)  

Program Overview:

GUC Center of Continuing Education in collaboration with GUC German Center offer to the German language teachers -at schools - the needed skills and techniques for teaching German as a foreign language for different age groups within the international schooling system.

The teacher-training program consists of a theoretical and a practical part and a large part of the program is dedicated to hands-on practice. The professional Diploma includes four modules covering the following contents.

  • Class Room Management.
  • Teaching Methodologies (delivery methods).
  • Effective Lesson Planning and Material Development.
  • Teaching Productive and Receptive Skills (writing, listening, speaking, reading) techniques.
  • Intercultural Training.
  • Innovation in Teaching German.
  • Coaching of Model teaching, which includes weekly teaching guided sessions followed by feedback experienced GUC coaches throughout the program.
  • Assessment Skills.
  • Reporting using Excel.
  • Feedback Skills.

Program Goals:

The aim of the program is to qualify teachers for teaching German at private and public schools to meet the universal standards in teaching. Through the professional diploma, the teacher becomes familiar with the methodology of teaching German as a foreign Language. The program is focusing on practical learning experience accompanied by theoretical know- how that is accompanied by interpersonal skills, basic business skills that are needed to cope with resent trends of teaching German as a foreign language.

Program Objective:

This teacher-training content addresses the different and the most up-to-date teaching methodology in teaching German as a foreign language. For example, competency based, communicative, four-step methodology, and other methodologies that every teacher of German language needs to get acquainted with in his/her career. This professional ToT provides the teachers with the necessary teaching techniques and skills to plan and to conduct a productive communicative German language class. The teacher training also focuses on identifying and developing communicative learning outcomes and adaptation/developing teaching materials for different target groups

Program Outcome:

By the end of the program, the teacher can:

  1. Define communicative learning objectives.
  2. Deliver an effective lesson plan.
  3. Apply different teaching methods in classroom.
  4. Effectively engage learners in classroom activities.
  5. Design and apply activities for all learners to improve their receptive and productive language skills.
  6. Use formative and summative techniques in class room evaluation.
  7. Design multimedia environments in class, using modern technology to enhance interaction with teacher and among learners for learning purposes.
  8. Practice constructive assessment & feedback skills in classroom.
  9. Report critically on students’ progress.

Target Audience:

  • German language teachers at schools with -No or short (1-2 year)- teaching experience.

Duration:

6 months (18.5 weeks/146 hrs)

Requirments:

German Language Proficiency: Level C1
University Degree, preferable language studies
 

For registration click here

You are kindly requested to send your CV and motivation letter to cce@guc.edu.eg mentioning in the subject: Training of Teachers (TOT).

 

Professional Management Diploma for Educators 

Program Overview:

This professional diploma aims at introducing the education management competencies that are needed to boost the performance of calibers to take leadership position in their educational institutions especially school-level administrators.

This professional diploma focuses on presenting pedagogical knowledge as well as management knowledge to educators in order to operate efficiently the day-to-day tasks and in order to be able to take decisions based on logical/business approach while becoming visionary leaders and competent managers.

It focuses on Leadership vision, motivation, the future, and the teams and people in the schools. It focuses as well on Management skills that provides systems and processes that are essential to the smooth day-to-day operation of the school.

Training Objectives

By attending the course participant will:

  1. Use different critical thinking approaches to solve problems in work place.
  2. Understand different Leadership style in managing teams.
  3. Develop transformational leadership in times of change.
  4. Use innovation & technology solutions for Education Management.
  5. Examine elements of leadership and explore how effective leaders create successful school change and innovation.
  6. Assess curriculum designs & evaluation tools.
  7. Study the relationship between education and economic, social changes.
  8. Adhere Leadership in times of change.

Training Outcomes:

By the end of this course, Participants will be able to:

  1. Gain knowledge about different performance assessment tools.
  2. Critically analyze the efficiency of a pedagogy designs.
  3. Practice efficient decision making techniques.
  4. Practice cross functions communication techniques.
  5. Master presentation delivery and communication tactics.
  6. Manage feedback skills and techniques.
  7. Create a positive school culture as an educational change agent.
  8. Implement and nurture school vision of learning within the school community.
  9. Design comprehensive and effective growth plans for school staff.
  10. Manage the school, operations & resources while promoting a safe, efficient & effective learning environment.
  11. Provide an effective instructional program and promote best practice to foster student learning environment.
  12. Respond to diverse community interests & needs within cultural, social, educational context.
  13. Gain knowledge about quality standards in education institutes.
  14. Gain knowledge about health & safety standards in education institutes.
  15. Master technological solutions for better education management experience.

Target Audience:

  • Teachers who would like to pursue a career shift in administration.
  • School Administration staff who is looking to get insights in education management leadership.

Duration:

60hrs 

“This professional diploma focuses on presenting pedagogical knowledge as well as management knowledge to educators in order to operate efficiently the day-to-day tasks and in order to be able to take decisions based on logical/business approach.”

For registration click here

Professional Human Resources Diploma

Program Overview:

This Professional diploma provides an advanced and broad theoretical and practical foundation in HR.

Program Outcomes:

By the end of this Diploma, Attendees will have practiced and master different topics in the HR Science through delving into the different modules.

They will acquire knowledge and practices about:

  1. 360 degree Knowledge of the most important functions of HR in modern organizations.
  2. Executives leadership for the HR function.
  3. Legal aspects within HRM systems.
  4. Employee relations and business intersections within HR functions.
  5. Roles and responsibilities of successful HR representatives within the firm.
  6. HR Audit and rectification process.
  7. HR psychological factors that intercepts with business operations.

Module 1. Strategic Management (24 hours)

  1. Strategic planning and management.
  2. Decision making.
  3. Organization design.
  4. Organizational culture.
  5. Strategic HRM.
  6. Aligning HR strategy with company’s strategy.

Module 2. Strategic HRM (16 hours)

  1. Leading the HR function.
  2. Advising executives on HR issues.

Module 3. Talent Management (24 hours)

  1. HR planning.
  2. Recruitment and branding.
  3. Retention and termination.
  4. Career Development.

Module 4. Compensation and Performance management (16 hours)

  1. Total Rewards.
  2. Incentive Programs.
  3. Performance Management.

Module 5. Organization Development (24 hours)

  1. Change management.
  2. Motivation.
  3. Leadership.
  4. Training.
  5. Integration and induction.

Module 6. Employee Relations and Risk Management (16 hours)

  1. Employee Relations.
  2. Employee Policies.
  3. Employee Safety and Health.

Module 7. Information Management (8 hours)

  1. HRIS and Enterprise Resource Planning.
  2. Information Privacy and Security.

Module 8. Egyptian Regulatory Requirements (8 hours)

  1. Labor law.
  2. Social insurance law.
  3. Corporate Governance.

Module 9. Evaluation of HR service (8 hours)

  1. HR audits.
  2. HR measures.

Module 10. Finance and Accounting for HR professional (8 hours)

  1. Cost management.
  2. Developing and managing a budget.

Target Audience:

  • HR Practitioners Who Have at least 3 years of experience in the field.
  • Human resources practitioners who would like to take leading positions in their organizations.
  • Those who would like to shift their Career to human resources field.

Duration:

152 Hour/24 Class Days/ Every Saturday/Friday + 28 hr project

For registration click here

Digital Marketing Professional Diploma

Program Overview:

Digital marketing is one of the fastest developing industries nowadays, and many corporates struggle to keep up with the pace of change. The most successful executives need to understand strategies behind apps, marketing channels, and social media networks, which manages the market activities.

  • This program tackles critical digital marketing strategies and tactics that change the way organizations operate. Participants will learn to develop a strategic digital roadmap that meets b organization’s business objectives and its stakeholder’s expectations. It shows how to implement and to measure its impact, and integrate it within the larger marketing strategy.
  • The program enables calibers to boast their career chances in digital marketing; practice a hands-on learning approach, and gain a deep understanding of the skills That are needed to develop, to plan, and to implement an effective strategy for digital marketing

Program Outline:

By the end of this module, participants will be able to

1. Introduction to Digital Marketing (6 Hours)

  • Understand the ecosystem of the internet from the perspective of digital marketing
  • Outline the new digital context with its technology, business impact, and trends as well as the opportunities and challenges
  • Analyze a customer’s digital structure
  • Recognize the digital mindset in terms of digital governance, ethics, security, and law
2. Digital Marketing Strategy and Planning (12 Hours)
  • Set a digital marketing strategy
  • Integrate both marketing objectives and digital objectives
  • Build a frame work a winning digital marketing strategy
  • Set KPIs for different strategic objectives
  • Evaluate a digital marketing strategy
 
3. Content Marketing (12 Hours)
  • Identify and develop effective content needed to influence the customer across the buyer’s journey
  • Practice technical skills needed to create content that turns audiences into clients
  • Use measures of analytics dashboards to test the impact of content marketing across the digital channels 
  • Create a content calendar and develop a distribution approach for content
  • Build brand guidelines and consistency  
 
4. Copywriting for Digital Marketing / creative writing (12 Hours)
  • The principles and structures of writing to sell
  • Brief writing and communication
  • Styles of writing for different ads
  • Practice Content writing for different platforms
  • Testing and evaluating ideas
 
5. Digital Execution Tactics and Media Buying Methods (18 Hours)
  • Able to apply the full cycle of digital marketing: applications of SEO, SEM, social media advertising, e-Commerce, as well as special tactics such as remarketing and growth hacking
  • Drive and optimize qualified traffic to the website 
  • Segment subscribers and retain customers through email marketing
  • Use social media to increase brand equity, brand awareness, and audience engagement
 
6. Digital Analytics (12 Hours)
  • Use simple digital toolbox to achieve business goals 
  • Track business performance using digital metrics 
  • Identify suitable data collection, data analysis techniques
 
  7. Final Project 
  • Apply the learning outcomes to build a final project that reflects the comprehensive outcome of the certificate. 

Target Audience:

  • Digital marketing career seekers and professional

Duration:

70 hrs / 6 hrs/session 

For registration click here

Startup Professional Diploma 

Program Overview:

This course is designed to cover the entrepreneurial process from idea to action that leads to birth and early growth of a new venture. It concentrates on the key aspects of entrepreneurship, the main elements of entrepreneurship ecosystem, the traits, skills, and attributes that make entrepreneurs successful, how to generate business ideas, and how to ensure they are valid with potential to meet profit goals, how to build a business model to create value for all stakeholders, how to write a lean business plan, prototyping tools and techniques, and finally how to prepare a memorable and effective presentation or pitch in order to find investors, acquire fund, present your products and services to your customers, or attract people to your cause. These elements, developed in the course, will assist any current or potential entrepreneur develop and grow their own startups now or in the future.
 

Program Goals:

Participants will be able to …
 
1- Enhance their understanding of entrepreneurship.
2- Improve their entrepreneurial traits, skills, and attributes. 
3- Generate business ideas and validate them.
4- Design a business model to create value.
5- Prepare a lean business plan for their projects.
6- Build a proper prototype of their products.
7- Pitch their ideas to different types of Audiences.
 

Program Objective:

Participants will be able to …
 
1- Define entrepreneurship, innovation, entrepreneurs and startups.
2- Know the difference between entrepreneurship and traditional business.
3- Know startup development phases.
4- Know startup-financing cycle.
5- Avoid the causes of startup failure. 
6- Explore the main elements of the entrepreneurship ecosystem.
7- Practice the traits, skills, and attributes that make entrepreneurs successful.
8- Apply the design thinking steps.
9- Apply the customer development process.
10- Prepare an empathy map for their potential customers. 
11- Prepare a business model canvas for their ideas.
12- Prepare a lean business plan for their projects. 
13- Define the minimal viable product and know prototyping tools and techniques. 
14- Prepare an effective presentation or pitch in order to find investors, acquire fund, present their products and services to their customers, or attract people to their cause.
 

Program Outcome:

Upon completion of the program, the participants will be able to:
 
1- Know the concept of entrepreneurship, innovation, and startup.
2- Improve entrepreneurial traits, skills, and attributes.
3- Acquire new business partners/co-founders.
4- Explore the entrepreneurship ecosystem key elements.  
5- Implement minimum viable product and prototyping techniques. 
6- Explain startup development phases and financing cycle.
7- Gain knowledge about how to avoid startup failure. 
8- Practice design thinking techniques and customer development skills.
9- Design a business model canvas and an empathy map. 
10- Write a lean business plan.
 

Target Audience:

Entrepreneurs/calibers who seek career shift/calibers who seek jobs in entrepreneurship field 
 

Duration:

70 hrs 
 
For registration click here
 

 

Certified Professional Coach 

Program Overview:

The GUC-CCE Professional Coach Program is the first step in your coaching path. This program is designed to help participants understand the basic principles of coaching in a way that allows them to take life coaching to a professional level. In this unique journey, GUC-CCE will add to the coaching community a group of special coaches who will be well equipped with the essential coaching ethics, values, mission, and vision. This journey will help you as a coach learn everything about clients—their personalities, their behaviors, motives, and value systems—to be able to apply the main coaching pillars, such as empathy and communication. This is an interactive program where you will get the chance to understand and apply various coaching tools and techniques and practice them while receiving detailed professional feedback.
 

Program Objective:

By attending this program participant will be able to: 
 
1. Understand the core principles and ethics of Life Coaching Profession.
2. Identify strategies for building strong coach-client relationships. 
3. Recognize what is and is NOT coaching
4. Identify different fields of psychotherapy and understand the difference between therapy and coaching.
5. Develop a deep understanding of personal values, strengths, and areas for growth.
6. Apply goal-setting techniques in a coaching context.
7. Understand basics of active listening and effective communication 
8. Identify common obstacles and challenges in coaching relationships.
9. Identify how to assist clients in creating actionable plans for goal achievement. 
10. Learn various approaches to foster client accountability and responsibility.
11. Establish clear boundaries with clients and manage potential conflicts of interest Comprehend emotional intelligence to effectively recognize and respond to clients' emotions.
12. Develop a business mindset and entrepreneurial skills for a successful coaching practice.
13. Master advanced coaching techniques, such as visualization, reframing & powerful questioning.
 

Program Outcome:

By the end of this program, Coaches will be able to:
 
1. Gain the knowledge, skills, and competencies necessary to earn certification as professional life coaches.
2. Be proficient in active listening, powerful questioning, and clear communication, fostering open and constructive dialogue with clients.
3. Partner with clients in creating and achieving meaningful and realistic goals.
4. Demonstrate a high level of emotional intelligence, empathy, and cultural competence, ensuring they can effectively connect with and support clients from diverse backgrounds.
5. Adhere to ethical standards and professional guidelines, making informed and ethical decisions while maintaining client confidentiality and trust.
6. Be equipped with advanced coaching techniques, and the ability to adapt coaching approaches to address diverse challenges faced by clients.
7. Engage in reflective practices and seek supervision to continually enhance their coaching skills, self-awareness, and overall effectiveness.
8. Be proficient in utilizing various coaching assessments to enhance clients' self-awareness and guide goal-setting based on assessment insights.
9. Exhibit cultural sensitivity and competence, ensuring inclusivity in their coaching practice and adapting approaches to diverse cultural backgrounds.
 

Target Audience:

1. Individuals who have a genuine interest in helping others, possess good communication skills, and want to pursue a career as a professional life coach.
2. People looking to transition into a new career, especially those with a background in counseling, psychology, human resources, or related fields 
3. Individuals working in health and wellness fields, such as fitness trainers, nutritionists, or therapists, who wish to expand their skills and offer life coaching services.
4. Teachers, school counselors, or educational professionals seeking additional tools and techniques to support students or colleagues in personal and professional development.
5. Individuals who want to start their own coaching business, either as a primary career or as a supplementary service within their existing entrepreneurial ventures.
6. Human resources professionals interested in incorporating coaching skills to enhance employee development and workplace performance.
7. Mental health professionals looking to integrate coaching techniques into their practice or expand their services to a broader audience.
8. Executives, managers, or team leaders interested in acquiring coaching skills to enhance their leadership capabilities and support the growth and development of their teams.
9. Anyone interested in personal development and self-improvement, whether for personal satisfaction or to enhance their ability to help others.

Duration:

72 hours in class + Project (Group projects and demo sessions with detailed feedback)
 
 
For registration click here
 

 

 

 

GUC Chat Bot