The research group aims to contribute to core and recent research areas in Strategic Management such as:
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Strategy as practice
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Strategic decision-making
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Strategic change management
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Ethics and moral development of leaders
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Corporate Social Responsibility
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Performance Management
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Bottom of the Pyramid Strategies
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Social entrepreneurship
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Organizational learning and learning organization
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Formal and informal hierarchy
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Different types of organizations
The group’s main research activities and expertise are: financial and social impact assessment of CSR programs, performance management of revenue generating activities in social enterprises, developing innovative business models based on BOP strategies, SMEs restructuring, product development for social enterprises, and generating business and corporate level strategies for various industries and sectors.