Graphic Design is visual and verbal creation with a communicative intention.It allows or improves the transmission of subject matter and makes this transmission more intelligible, more convincing and more effective. The focus of the study programme and its scientifically-based methodology is on learning, applying and refining the appropriate artistic and technical means. The presence of clients, together with the scope and form of our disciplines, clearly distinguishes our activities from those of, say, fine art.
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